Media planning is the process of identifying opportunities, participating in media negotiations and finding cost effective media platforms in order to achieve the marketing campaign’s objective. At JCA Media our media planners have 35 years plus experience in the industry and love finding the finest media placements and buys for our clients.
Our strengths lie in our capacity to facilitate our clients’ needs in a personalised manner. We save you time and money by providing a comprehensive media marketing service.
At JCA Media we believe a key factor in developing a successful media strategy in a competitive market is research. We’re partnered with Australia’s leading independent media research companies in order to be able to provide our clients with up to date knowledge. This combined with our decades of experience in media planning and media buying means we’re able to provide educated data based advice. Whether it’s TV, Radio, Print, Out of Home or Digital we know where and how to get the information to provide you with a successful media buying and media planning strategy.
In the increasingly competitive media environment, strategic media planning is key. We use research from across the country, accessing thorough quantitative and qualitative data to deliver sound media insights. From this informative base, we can create an advanced campaign suited to your requirements and place advertising Australia wide across various media formats including: